You have unsaved changes. Are you sure you want to leave?



LessonWriter, Inc., founded in 2008 by educators and programmers to improve education, is the only service that automatically creates personalized print, web, and mobile-ready literacy lessons. LessonWriter creates opportunities to teach reading wherever comprehension matters - in every class and in every subject.


Co-founder. Jennifer Applebaum is a former middle school teacher with experience in curriculum design and educational management. She is a key contributor to LessonWriter's product development, business model, pedagogical tools and trainings. Having worked for a variety of non-profit programs ranging from HIV prevention to Adult ESL education, Jennifer continues her longstanding commitment to the non-profit sector as a board member of the NYC Association for Supervision and Curriculum Development. BA, Barnard College; MsED, City College of New York.

Co-founder. Stephen Churchville is an experienced educator and founder of two previous web companies. Lessons from those ventures combined with his educational background led to the founding of LessonWriter. BA, Education, Fordham University.

Chief Technology Officer. Ayan Babi Pal is a web developer, designer and programmer and guides LessonWriter's technology plans. BS, Columbia University.


Lisa Churchville is an accomplished communications industry and media executive. The former President and General Manager of an NBC Owned Station, Lisa achieved aggressive profit targets throughout a decade of turbulent and transformative times in media, newsgathering, technology and program distribution. As a Six Sigma Black Belt, she is an expert in operational excellence and sponsoring product innovation to respond to consumer needs. Lisa continues to contribute invaluable experience and expertise by serving on a variety of boards including the Greater Providence Chamber of Commerce, the National Association of Television Program, Women and Infant’s Hospital , RI Philharmonic Orchestra and Music School, and the Providence Public Library. BA, Barnard College; MBA, Harvard University.

Diane Kern is a former public school teacher in Rhode Island and Florida and currently a professor of English Language Arts methods at the School of Education at the University of Rhode Island. Her research interests include comprehension strategy instruction, preparing teachers for licensure tests, and improving literacy teacher education. Diane is Rhode Island’s higher education ELA representation for the Partnership for the Assessment of College and Career Readiness (PARCC) and is actively involved in the International Reading Association as IRA’s Specialized Professional Association Coordinator to the National Council for the Accreditation of Teacher Education. BA and MA, University of Rhode Island, PhD, Rhode Island College and the University of Rhode Island.

Peter S. McCormick is an experienced accountant and manager. The former Assurance Senior Manager for KPMG, LLP, Peter has over twenty-five years of experience conducting and monitoring financial reporting. Dedicated to working with young people, Peter has also coached tennis and tutored high school and college students. AB, Harvard University; MS in Accounting, University of Rhode Island.


Nupur Johri plans and maintains communications and public relations. MBA, Trichy, India; BA, St. Joseph’s College, Bangalore, India.

Abhishek Mishra is a Web Development/Programming Intern who is currently completing his graduate studies in Computer Science at Northeastern University, Boston. He previously worked with a leading multinational company for a US healthcare client as a Business Analyst and Web Developer. Bachelor in Engineering, Indore, India.


Many others have made significant contributions to LessonWriter. We would like to acknowledge individuals in the following areas:

Early Stage Advising: Eric Johnson, Barney Phair

Programming and Web Development: Thomas Emple, Tianchen Li, Benjamin Phair

Web Design: Josie Morway

Promotion, Trainings and Research: Patrick Evenson-Phair, Emily Mittlemark, Anna Sitzmann